What
did Uncle Joe's kids learn to do differently, using the Internet?
They learned how to use technologies and use all the pieces available
to achieve not just increased sales success -- but total success.
First they were shown what the pieces are, then how all the pieces put
together make a new picture. Once
put together, it was easy to understand and clearly see the total
success picture.
As
with any picture puzzle, seeing the whole marketing picture on the Internet
and understanding how to use the new technologies can be quite complicated.
But if you don't have all the pieces, you'll never be able to see the
entire picture, and thus will always achieve only a limited success
with marketing. The Internet is still new. As such, marketing on the Internet
requires invoking a new understanding of why we market. Once understanding
dawns, we can then market by capitalizing on these new success technologies
(the other puzzle pieces).
CyberSuccessToday
wants to share these insights with every businessperson who desires
more success, more revenue, and more prestige - more of everything they
started their business for in the first place. We don't want you to
spend more money, however. Our goal is to show you how to achieve better
results (ie, make more money) by decreasing your current marketing
budget. Sound too good to be true? Happily, this is one of the rare
exceptions to that old rule.
If
you take a good look at all the pieces of this intricate puzzle
necessary to achieve total Internet marketing success, you
will not only find it easy to see the whole picture quite clearly, but
also to say, "Our VTL, Viral Marketing, Customer Loyalty/Rewards
and 360 (full circle) CRM System is the most comprehensive and powerful
marketing solution available". It's really YOUR CyberSuccessToday!
So let's take an insightful look at the whole
picture of this new Internet puzzle, piece by piece:
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Piece
one:
Internet marketing, with two aspects to this: the type
of Internet marketing you do email, banners, popups, etc.
and then to whom you market. First, the type of Internet marketing
you do has an established track record of response rate. Costs to
do Internet marketing will vary, depending on the types and volume
of marketing you do. Second, your customers who buy your products
and services have specific traits (demographics), and usually certain
marketplaces (geographic). These are commonalities that you find in
your typical and best customers. Applying these demographics and geographics
to whom you directly market to brings you traffic that are of your
customer profile. The traffic that comes through utilizing this highly
targeted approach are your best prospects to become your customer. |
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Piece
two:
The "VTL" as we call it (VTL = visitors to leads), are
the automated methods (motivators, or special incentives) in the VTL
Program we use that cause your website visitors to convert over to
true leads. Once converted, these are solid, pre-qualified leads that
you collect in a database for your use in viral marketing (puzzle
piece four). |
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Piece
three:
Now the website visitor who has been converted over through the VTL
process is your bonified lead. Through the VTL conversion
process, they have chosen you, and you now have their permission
to send them follow up email (no-cost marketing), offering them special
opportunities (more motivators) to become your customer. You can now
start to build and create a direct relationship with them, which is
the corner stone of repeat sales from these very same customers (puzzle
piece six). |
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Piece
four:
Viral marketing it's catchy! And it occurs easily with
every viral email (beautiful emails that are like a web page) we create
for you. We send viral emails to your leads and customers in a custom
database we build for you. eMails that go out from your Viral Marketing
Program promote your business and cause high interactivity with individuals
who receive your emails, and with new prospects who get forwarded
your emails. So your viral marketing starts . . . |
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Piece
five:
Now you want your leads and customers to spread the word about your
products and services to others they know. Through Viral Marketing
you essentially provided rewards to your present and potential customers
for referring others they know to your company. The incentives you
use as rewards will also motivate those on-the-fence referrers
themselves into doing business with you. As rewards (motivators)
to referrers as an example, you can use points for each referral they
send you that cumulatively results in discounts redeemable on your
products and services. We have many motivators built right into the
Viral Marketing Program. |
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Piece
six:
Those who receive your state-of-the-art HTML Viral Marketing emails
click and browse your highlighted products, services and other
information, and forward your email to others they know, collect information
that email recipients respond to in the emails (as they receive rewards
for doing all of these). Complete details of which links in your emails
were visited, which emails were forwarded to others, and any information
they submit to you is recorded in their customer file located in your
database. You learn what interests your customer has, so now you can
provide them with information based on what they are interested in.
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Piece
seven:
Real time information for your Internet marketing, visitors to leads,
viral marketing and data collected in your customer relationship activities
flow into your highly advanced automated 360 Customer Relationship
Management
System. Your CRM System puts right
at your fingertips your standings and results across all areas. Up
to the minute results of your Internet marketing campaigns; website
visitors converted to leads, your viral marketing statistics, and
information collected and relevant to your leads and customers is
easily viewable and manageable. |
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So,
as you study the pieces (or steps as we refer to them), then
fit them together in the appropriate order, one aspect naturally
flows into the next. It's quite easy to understand how they fit,
and how using the other pieces fit in. You generally must have the rest
of the pieces to begin to clearly understand the whole picture. Advertising
companies will tell you to do one thing or another in marketing, but
not the full circle of what builds to total success. Total
success is a process. Doing one thing just brings you to the next
thing necessary to the building blocks (steps) of true success. Without
doing all the steps, anyone doing marketing will continue only to achieve
limited success.

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